We Tested 14 Free AI Tools For Sales & Here’s What You Need to Know

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Our Top Picks

1
Trellus
The No.1 A.I. Sales Team Coaching Software For SDRs and Managers
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2
Sendspark
AI powered tool for sales enhancement
3
Otter.AI
Best AI transcription tool for increased efficiency

Hey there folks!

Over the last couple of days, we talked a lot about different aspects of cold calling, AI cold calling tools, and the concept of auto dialers vs parallel dialer.

But one thing that wasn’t highlighted as much was free AI tools for sales. And not just any tool, but the best free ai tools for sales.

The idea for this post is to showcase a combination of different powerful ai tools for selling products that aren’t just restricted to one business niche. To that end, the scope of ai tools for sales also changes. 

Contextually speaking, when we talk about ai sales tools 2024, or for any year in particular, the scope of these programs changes. 

We’re looking at a combination of tools to offer a rather wholesome experience to boost your outbound lead generation and conversion rates on different forefronts. Essentially, this process involves suggesting tools for cold calling, ai tools for increased productivity, ai tools for selling products in general, and vice versa.

So, let’s get to it and see what it’s all about.

Introduction to the Free AI Tools Covered

  1. Trellus.AI: Perfect for multi-sized businesses looking for cold calling, automated assistance, etc (*among other ai tools for selling products)
  2. Sendspark: An AI-powered hybrid video creation tool designed to enhance sales presentations and boost customer engagement through personalized content.
  3. Otter.ai: An advanced transcription service that improves sales meeting efficiency by providing accurate and searchable meeting notes.
  4. Seamless.AI: A sophisticated lead-finding tool that enhances customer targeting and aids in efficient prospecting efforts.
  5. SalesBlink: Streamlines outreach processes, offers a variety of templates, and simplifies overall business scalability.
  6. CoPilot AI: Sales enablement platform focused on B2B businesses and multi-sized teams.
  7. Humantic AI: State-of-the-art buyer intelligence enhancement platform with predictive analysis and sales forecasting features.
  8. ColdIQ: Overall best for researching prospects and converting them eventually.
  9. Unify: Good for multisized businesses on the lookout for getting new prospects and then collaborating with them for conversion purposes.
  10. Clay: Powerful sales tech platform with multiple integrated tools to score more leads.
  11. Apollo: Well known tool in the sales generation eco-system.
  12. Overloop.Ai: Sophisticated tool for marketing and sales prospect research.
  13. Warmly.Ai: Best platform for converting warm leads to repeat customers.
  14. Gong.Io: Overall best for dialing up leads and converting them.

1. Trellus.Ai - Integrated A.I.O Solution For Sales Enablement, Outreach & Non-Stop Efficient Cold Calling

Let’s kick off with Trellus. 

It’s one of the best free AI tools for sales. 

Trellus’s value prop lies in its ability to help businesses coach their sales teams through an integrated solution. 

The program does so via a two-prong approach:

  1. Trellus is installed through a lightweight Google Chrome extension as a sales cold calling software. The one-click solution is then integrated automatically into your existing CRM, such as SalesLoft, HubSpot, Apollo, or OpenPhone. 

Integrating this software into your existing CRM ensures that you don’t have to switch over to other tabs or tools to make blazing-fast calls on auto-dial. 

So, that’s a one-off thing that works as your personal hands-free dialer, ensuring that back-to-back calls are uninterrupted, auto-dialed and conversions are 3 times more than usual

  1. Conversational intelligence is part of the AIO solutions that Trellus comes with. 

Sales reps have access to real-time coaching during calls, and post-call analytics, via a detailed diagnostic report that suggests where the caller’s conversational skills could have been better, highlighting overall call conversation statistics and vice versa.

Sales reps also have access to the Pre Call Research Panel that shows any prior information about the business, prospect details, and much more. It simply shows that the program’s combination of machine learning and R&D enables improved performance, efficiency, awareness, etc.

On top of everything else, Trellus offers full visibility into your team’s performance for 6x improvement. Managers can access analytics & reports, review past call transcripts, go through any sales rep’s AI call summaries & notes etc. This is to ensure that there are no near misses, the next time anyone is dialed in to convert leads.

Get full visibility into your team's performance

Identify your team's areas of improvement 6x faster than you would with traditional analytics and dispositions

Key Features

  • Real-time call coaching assistance – Our M.L.-based AI system coaches sales reps in real-time to enable better conversions, improved conversational skills, and overall efficiency
  • Perform all your admin work through Trellus’s auto dispositions, call notes, and more
  • Stay hands-free with auto-logging for a seamless calling experience
  • Real-time call transcripts
  • Post-call automatic AI summaries/emails and detailed diagnostic data
  • Automated single-line dialing (converts your existing dialer into an automated dialer with Trellus). 

To sum it up, Trellus’s overall goal is to offer an all-in-one ai co-pilot that integrates into different CRMs and helps businesses move things forward in terms of cold calling, acquiring prospects, improving prospect-related workflows, and various other automations.

2. Sendspark: AI-Powered Video Creation

Moving on with our free ai tools recommendations, we’ve got Sendspark.

The game-changing tool leverages AI to simplify and enhance video creation. 

How does it help in sales?

If your business is operating on outreach involving viral video content with a personalized approach to prospects, the program has its plus points.

Other than that, Sendpark is also dubbed as an outreach tool where you can improve your lead-generation processes, schedule meetings, increase revenue and do more.

Key Features

User-Friendly Interface

  • Easy Navigation: The platform is designed to be intuitive, allowing users to create and customize videos effortlessly.
  • Minimal Effort Required: Users can produce professional-looking videos without extensive technical skills.

AI-Driven Templates

  • Content Recommendations: The AI suggests video structures based on the intended message, whether it's an introduction, product demo, or follow-up.
  • Time-Saving: These templates streamline the video creation process and ensure consistency in messaging.

Robust Analytics

  • Viewer Engagement Tracking: Provides insights on watch time, click-through rates, and viewer feedback after the video is shared.
  • Actionable Insights: Users can analyze data to refine their approach and improve future presentations.

Dynamic Video Elements

  • Personalized Messages: Sales teams can incorporate dynamic elements like recipient names and company details to enhance engagement.
  • Interactive Presentations: This feature transforms traditional static presentations into lively, engaging experiences.

3. Otter.ai

When it’s about free ai tools, everyone knows about Otter.

It’s not exactly a sales enablement program, but Otter’s features do help sales teams and businesses to improve their processes.

The program is a meeting assistant that automatically generates detailed transcriptions of your conversations. 

These transcriptions are not just verbatim records; they are enriched with speaker identification and keyword highlights, making it easier to follow who said what and quickly find important points. 

Key Features

Take these as use-cases and key features for sales teams.

  • Follow-Up Emails: With Otter.ai, creating follow-up emails becomes a breeze. Simply highlight important phrases and generate succinct summaries to send to clients.
  • Training and Coaching: Use transcriptions to analyze call performance, identify areas for improvement, and train new team members by providing real-life examples.
  • Client History Tracking: Maintain comprehensive records of client interactions. Detailed logs allow team members to pick up where others left off, ensuring seamless client communication.

The tool transforms the chaotic note-taking process into an organized, efficient system. 

4. Seamless.AI

Ever heard of Seamless.AI?

It’s one of the best free ai tools for sales teams that rely on cold calling, closing B2B direct deals, mobile numbers, emails, post-call contacts, and more. You get the idea, don’t you?

Here are some of the program’s best highlights that your business can benefit from. 

Key Features

  • Real-Time Data: Seamless.AI updates its database continuously, ensuring the contact details you receive are always current.
  • CRM Integration: Seamless.AI integrates seamlessly with many popular Customer Relationship Management (CRM) platforms, making it easy to import and manage lead information.
  • Data Accuracy and Enrichment: The tool offers unparalleled accuracy and comprehensiveness, with access to over 200 million contacts.
  • Custom Filters and Search: The advanced search capabilities let you filter leads by numerous criteria, including company size, industry, and location.

5. SalesBlink

SalesBlink is an automated cold email outreach tool that simplifies the process of finding potential customers and managing follow-ups. 

By automating these tasks, SalesBlink allows sales teams to concentrate on more strategic aspects of their roles, such as relationship building and deal closure. 

The platform's in-house AI, BlinkGPT, assists users in creating personalized outreach sequences and writing emails based on simple prompts.

Key Features

  • Automated Outreach: Streamlines the process of reaching out to prospects through automated email sequences.
  • Customizable Templates: Offers a variety of templates that can be tailored to specific outreach needs.
  • AI-Powered Assistance: Utilizes BlinkGPT to generate personalized content quickly.
  • User-Friendly Interface: Designed for ease of use, allowing sales teams to adopt it with minimal training.

6. CoPilot AI

Please don’t confuse CoPilot AI with Microsoft’s CoPilot ai assistant.

The latter tool is part of the embedded solution that’s offered in Windows OS. MS CoPilot is also available as an independent tool. Think of it as a hybrid GPT program that helps improve your search results, how you use Windows, generate content ideas, and more.

Anyway.

Let’s talk about the real deal here; CoPilot AI.

This tool acts as a virtual assistant for sales teams, automating various tasks such as data entry, appointment scheduling, and follow-ups. 

Its natural language processing capabilities enhance communication with clients, making it easier to build relationships.

Key Features

  • Task Automation: Automates routine tasks, freeing up time for sales reps to focus on selling.
  • Customer Interaction Analysis: Offers insights based on past interactions to improve future engagements.
  • Workflow Integration: Interfaces with multiple communication channels and CRM systems for a streamlined experience.
  • Learning Capabilities: Adapts and improves over time based on user interactions.

7. Humantic.ai

Finally, we’ve got Humantic.AI on our list of ai tools for selling products.

Humantic.ai is designed to enhance buyer intelligence by helping salespeople understand their prospects better.

This platform uses predictive analytics to identify key decision-makers and early adopters within target markets. 

Key Features

  • Buyer Intelligence: Analyzes data to uncover insights about prospects’ preferences and behaviors.
  • Target Market Identification: Helps sales teams focus on high-potential leads by identifying key decision-makers.
  • Personalized Outreach: Enables tailored communication strategies based on prospect profiles.
  • Predictive Analytics: Uses data-driven insights to forecast customer behavior and preferences.

What Are AI Tools for Sales From a New Business Owner’s Point of View?

That’s a very general and open-ended question. 

From an introductory point of view, ai tools for sales are any number of programs that have artificial intelligence features to help simplify business processes.

These programs vary in nature. 

For instance, ai tools for sales forecasting mostly focus on predictive analysis based on your business’s recent sales trend. These tools point out any weak areas and offer room for overall improvement.

Similarly, cold call businesses rely on the best free AI tools for sales that enable sales team training, offer post-call transcripts, analyze call patterns through behavioral analysis for further improvement, etc.

You get the idea.

Within each category, the nature of these sales tools varies. One set of tools may lean on improving productivity, while the other set may offer key areas for improving KPIs, general metrics, business’s SWOT aspects, and vice versa.

8. ColdIQ

Are you tired of making countless cold calls without getting the desired results? 

ColdIQ is here to revolutionize your outbound lead generation experience with its cutting-edge AI technology. Packed with powerful features, this free AI sales tool is designed to enhance your sales efforts and boost your success rate.

ColdIQ is undoubtedly one of the best AI tools for sales, specifically built to streamline lead acquisition and conversion processes.

With its advanced algorithms and natural language processing capabilities, ColdIQ helps sales professionals make more informed decisions and close deals faster. 

This innovative tool takes the guesswork out of cold calling, allowing you to focus on what matters most - building meaningful connections with potential customers.

It assigns a score to each lead through various data points such as demographics and past interactions, enabling you to prioritize your efforts and focus on high-potential prospects. Say goodbye to manual lead qualification and hello to higher conversion rates!

Crafting personalized messages for each prospect can be time-consuming and exhausting. That's where ColdIQ shines! Its AI-powered personalization engine analyzes customer data and generates highly targeted scripts tailored to each individual. 

As far as integrations are concerned, the platform integrates with popular CRMs, ensuring a smooth transition of data between systems. Sync your leads, call recordings, and notes effortlessly, eliminating manual data entry and saving you precious time. 

Focus on building relationships rather than managing multiple tools. ColdIQ simplifies your workflow, allowing you to concentrate on what you do best - closing deals.

To sum it up, it is not just another AI tool; it's your reliable sales sidekick. 

9. Unify

Moving on, we’ve got Unify on our list.

This cutting-edge software is designed to revolutionize your sales process, making it more efficient and effective than ever before.

Powered by advanced artificial intelligence algorithms, Unify GTM takes your leads generation and conversion game to the next level. 

Unify GTM is more than just a cold calling tool—it's a complete sales automation platform.

From lead generation to deal closure, Unify GTM streamlines every step of your sales process. Its intuitive interface and powerful features enable you to manage leads, track interactions, and nurture relationships with ease. Spend less time on administrative tasks and more time building meaningful connections with prospects.

One of the key challenges in sales is personalizing your outreach to each prospect. The tool solves this problem with its AI-powered personalization engine. 

Through customer data, this platform generates highly targeted scripts and messages that resonate with individual prospects. 

Whether it's an email, a phone call, or a social media message, this software ensures that your outreach is tailored to each recipient. Stand out from the competition by delivering personalized experiences at scale.

Moving on, not all leads are created equal, and Unify GTM understands that. Its intelligent lead scoring feature uses AI algorithms to evaluate prospects based on various criteria, such as demographics, firmographics, and engagement history. 

What about integrations?

Good question.

It seamlessly integrates with popular CRM platforms, ensuring a smooth flow of information between systems. 

Sync your leads, contacts, and call recordings effortlessly, eliminating the need for manual data entry. Overall, we can confidently say that the program works hand in hand with your existing tools to enhance your sales process without disrupting your workflow.

10. Clay

Clay is an innovative platform that combines cutting-edge technology with intuitive features to help you achieve sales success like never before.

On that note, it is more than just another tool; it's the best AI sales tool available in the market. With its advanced artificial intelligence algorithms, Clay eventually takes your lead-hunting game to new heights. 

Say goodbye to tedious administrative tasks and hello to streamlined efficiency with Clay.com. This powerful platform offers a range of features designed to simplify and automate your sales process. 

From lead management to deal closure, we can say that the platform has pretty much got you covered. Spend less time on repetitive tasks and more time building relationships with your prospects.

Not all leads are created equal, and this tool easily recognizes the dilemma. Its intelligent lead scoring feature uses AI algorithms to evaluate prospects based on various criteria, such as demographics, firmographics, and engagement history. 

Through a built-in lead prioritization system, the program prioritizes high-quality leads, it helps you focus your efforts on the most promising opportunities. Save time and energy by concentrating on leads that are more likely to convert.

Moreover, the platform also provides you with real-time analytics and insights to make data-driven decisions. Track your sales performance, monitor call metrics, and identify patterns that lead to success. With these valuable insights at your fingertips, you can continuously optimize your sales strategies and stay ahead of the competition. 

Let data be your guide and watch your sales soar.

11. Apollo

Unlock the power of AI in your sales process with Apollo, a well-known tool in the industry. 

This program is designed to enhance your sales efforts and help you achieve unparalleled success. With its advanced features and intuitive interface, Apollo revolutionizes the way you engage with prospects and close deals.

  • Intelligent Lead Generation: Apollo leverages AI algorithms to identify and target high-quality leads. Say goodbye to manual lead sourcing and let Apollo do the heavy lifting for you.
  • Hyper-Personalization: Craft highly personalized messages at scale with Apollo's AI-powered personalization engine. Tailor your outreach to each prospect, increasing the chances of a positive response.
  • Real-Time Insights: Gain valuable insights into your sales process with real-time analytics. Track call metrics, monitor performance, and identify areas for improvement.
  • Efficient Workflow: Streamline your sales process by integrating Apollo with your CRM platform. Sync leads, contacts, and communication history effortlessly, ensuring a seamless flow of information.
  • Automated Follow-ups: Never miss an opportunity to follow up with a prospect again. Apollo automates follow-up reminders, ensuring timely and consistent communication.

Apollo combines the best AI tools for sales, making it an indispensable asset for any sales professional looking to maximize their efforts. 

With its intelligent lead generation capabilities, hyper-personalization features, and real-time insights, Apollo empowers you to connect with prospects in a meaningful way and close deals faster.

Remember, the best AI tools for sales are the ones that empower you to work smarter, not harder. And Apollo is here to do just that. 

So why wait? 

Take Apollo for a spin and see how it pans out against your use-case, or overall business requirements.

12. Overloop.ai

We also have Overloop on our list of best ai tools for sales list. It’s more of a game-changer when it comes to boosting your prospect research, and conversion workflows.

To sum it up, here's why Overloop.ai should be your go-to AI tool for sales:

  • Intelligent Lead Scoring: Say goodbye to manual lead qualification. Overloop.ai uses AI algorithms to analyze various data points and prioritize leads based on their potential. Focus your efforts on high-value prospects and increase your chances of closing deals.
  • Automated Outreach: Overloop.ai streamlines your outreach efforts with its AI-powered automation. Craft personalized messages and let Overloop.ai handle the rest. Reach out to prospects at scale, saving time and effort.
  • Real-Time Call Analytics: Gain valuable insights into your calls with real-time analytics. Track call metrics, analyze conversation patterns, and identify areas for improvement. Use these insights to refine your approach and optimize your sales strategy.
  • Seamless CRM Integration: Overloop.ai seamlessly integrates with popular CRM platforms, ensuring a smooth flow of data between systems. Sync contacts, call recordings, and notes effortlessly, eliminating manual data entry and saving you time.
  • Smart Follow-Ups: Never miss a follow-up again. Overloop.ai automates follow-up reminders, ensuring timely communication with prospects. Stay organized and maintain consistent engagement throughout the sales process.

With Overloop.ai as your AI-powered sales companion, you can streamline your workflow, focus on high-potential leads, and close deals faster than ever before. 

In summary, Overloop.ai is a powerful and reliable AI tool for sales. Its intelligent lead scoring, automated outreach, real-time call analytics, seamless CRM integration, and smart follow-ups make it an essential asset for any sales professional.

13. Warmly.ai

This powerful platform combines the latest advancements in artificial intelligence with intuitive features, making it a must-have tool for any sales professional.

If we were to sum up its sales assistance prowess, we’d say that the program comes with the following surface level perks.

  • Intelligent Call Preparation: Warmly.ai leverages AI algorithms to provide you with deep insights into your prospects before every call. Get access to key information about your leads, such as recent news, social profiles, and mutual connections, empowering you to personalize your conversations and build rapport.
  • Real-Time Conversation Guidance: Never miss a beat during your calls with Warmly.ai's real-time conversation guidance. Receive on-screen prompts and suggestions based on natural language processing and sentiment analysis, helping you navigate discussions smoothly and respond effectively to objections.
  • Automated Post-Call Notes: Say goodbye to manual note-taking. Warmly.ai automatically generates post-call summaries and notes, saving you time and ensuring accurate documentation. Focus on building relationships rather than scrambling to jot down important details.
  • Smart Analytics for Performance Optimization: Warmly.ai provides comprehensive analytics and performance metrics to help you track your progress and optimize your sales strategy. Analyze call duration, success rates, and conversion metrics to identify areas for improvement and refine your approach.
  • Seamless CRM Integration: Warmly.ai seamlessly integrates with popular CRM platforms, allowing you to sync call data, notes, and follow-ups effortlessly. Maintain a centralized system for efficient lead management and streamline your workflow.

Warmly.ai is the perfect companion for sales professionals looking to elevate their cold calling game. 

With the help of intelligent prospect research processes, real-time guidance, automated note-taking, smart analytics, and seamless CRM integration, Warmly.ai empowers you to engage prospects in a more meaningful way and close deals with confidence.

Get started today and unlock the full potential of AI in your sales strategy.

14. Gong.io

We have talked about Gong in plenty of other posts on Trellus.

This powerful platform combines cutting-edge technology with intuitive features to help you achieve unparalleled success in your sales efforts.

  • AI-Powered Conversation Analytics: Gong.io leverages AI to analyze and transcribe sales conversations, providing valuable insights into buyer-seller interactions. Gain a deeper understanding of customer needs, objections, and preferences to refine your sales approach.
  • Real-Time Coaching: With Gong.io, you receive real-time feedback and coaching based on AI-driven analysis of your calls. Improve your communication skills, overcome objections, and close deals more effectively.
  • Deal and Pipeline Visibility: Gong.io offers comprehensive visibility into your deals and pipeline. Track the progress of your opportunities, identify bottlenecks, and take proactive actions to move them forward.
  • Competitive Intelligence: Stay ahead of the competition with Gong.io's competitive intelligence capabilities. Gain insights into how your competitors are positioning themselves and adapt your sales strategy accordingly.
  • Seamless Integration: Gong.io seamlessly integrates with popular CRM platforms, ensuring a smooth flow of data between systems. Sync call recordings, notes, and contacts effortlessly, streamlining your workflow.

Gong.io is more than just AI cold calling software—it's a comprehensive solution that revolutionizes the way you sell. 

Through AI-driven conversation analytics, real-time coaching, deal visibility, competitive intelligence, and seamless integration, the program empowers you to make data-driven decisions and close deals faster.

Free AI Tools for Sales Vs. Paid Ones

There’s an abundance of free vs paid ai sales tools. 

In that order, if you are caught up between both ends and can’t decide for yourself then you need to step back and analyze your business requirements. 

While paid tools for sales and business process streamlining usually come with plenty of features to offer more value, they aren’t really needed. 

If you just founded a startup, or have a small business that counts on a small sales team, then opting for free ai tools for sales is the better option. 

Another thing we can suggest to help you save money is by researching a bunch of ai tools for selling products etc. and signing up for their free trial accounts. See if any program sticks out. 

Feel free to upgrade to a paid plan that you can easily afford for your business, and then move on from there if it's worth it.

Frequently Asked Questions - Free AI Tools for Sales

  1. How can AI be used in sales?

AI can enhance various stages of the sales process, enabling teams to work more efficiently and focus on high-value activities. 

It’s more of an open-ended question since there are different kinds of tools. Cumulatively, you are looking at a combination of solutions and key applications that are appended below:

  • Lead Scoring & Qualification: AI analyzes vast amounts of data to prioritize the most promising leads based on behavior, engagement, and demographic factors.
  • Automated Outreach: AI can personalize email sequences, texts, or follow-up calls, automatically adjusting the content based on past interactions and buyer behavior.
  • Sales Forecasting: AI tools can analyze historical data and market trends to provide more accurate sales predictions, helping teams meet targets more effectively.
  • CRM Optimization: AI can automatically update CRM records, suggest next steps, and remind reps to follow up with prospects.
  • Conversational AI for Cold Calling: AI-powered tools can make initial calls or assist in real-time by analyzing conversations and suggesting next-best responses.
  1. What are the top sales AI tools?

Here are some of the leading AI-powered tools that are helping sales teams transform their processes:

  • Trellus: AI cold-calling software that helps train SDRs by automating key tasks, offering real-time coaching, and enhancing efficiency in lead outreach.
  • HubSpot Sales Hub: Includes AI-powered features for automating outreach, lead scoring, and pipeline management.
  • Gong.io: Uses AI to analyze sales calls and emails, providing insights into customer behavior, and suggesting improvements for sales reps.
  • Chorus.ai: Analyzes conversations to provide insights on deal health, coaching opportunities, and buyer engagement.

Please bear in mind that there are plenty of other options out there. Depending on your niche, business’s audience, and other variables, your “top” ai sales tools might be something that doesn’t exactly fall into the aforementioned categories. 

  1. Can sales be replaced by AI?

You never know!

As of right now, it’s unlikely for sales to be completely replaced by A.I. 

While it’s true that artificial intelligence has pivoted sales teams to push the envelope to the next level, AI tools are a means to and end.

Businesses still require a human touch and someone to actually “connect” with clients/ prospects. 

What your business can leverage is AI based data, the tools themselves, and different metrics to identify any weak spots, and improve along the way. Take artificial intelligence as something that augments the conversion process WITHOUT replacing your entire sales team, or a salesperson.

For now…

We Tested 14 Free AI Tools For Sales & Here’s What You Need to Know
Ajinkya Nene
Co-founder at Trellus
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