cold calls
Why you should cold call
This article offers a comprehensive guide on cold calling strategies for B2B sales, focusing on when and why cold calling works, especially compared to other outbound methods like emailing and social messaging. It provides actionable tips on crafting an effective cold call script, overcoming objections, and securing meetings with prospects. Additionally, the article outlines various tech stacks for optimizing cold calling efforts, tailored to different budget levels, and introduces Trellus as a tool for automating calls and enhancing sales performance with AI coaching.