Learning Center

Detailed insight on different terminologies and expressions used by sales teams, and businesses, curated & maintained exclusively by Trellus.

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3 Line Dialer

A 3 line dialer is an advanced dialer that calls 3 numbers in real time and simultaneously. But there's a lot more to the program than what meets the eye. Here's how you can get started today.
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AI Robocalls – Automated Calls with AI Technology

Ai Robocalls are more than just a convenient way of deploying bots to complete sales and answer customers. Here's how you can fully unlock the ai robocalls' potential.
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AI Voice Calling – AI-Powered Voice Communication

AI Voice calling has a lot more to offer beyond modern-day tools. Here's what you need to know to unlock its full potential as a business owner.
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Automated Coaching

An automated coaching system is a built in feature in an ai cold calling software that trains reps in live ongoing calls. Here's a detailed breakdown of everything you need to know as a business owner looking to buy such digital solutions.
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AI Role Play

Ai Roleplay is the revolutionary technology enabling callers to train themselves without manual intervention from their line managers. Here's everything you need to know to get started.
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Agent Assist

Agent Assist is a built in virtual feature that helps sales reps in real time without the manual intervention from their respective line managers. Here's everything you need to know as a business owner.
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Annual Recurring Revenue

In outbound-heavy businesses, especially those built around SDRs reaching out cold, or AEs following up warm, the sales cycle tends to be more aggressive and direct.
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AI Dialer

Haven't tried or introduced an AI dialer to your team yet? Here's everything you need to know to get started today...
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AI Parallel dialer

Are you looking to get familiar with an AI parallel dialer to incorporate in your sales workflow? Here's everything you need to know to get started.
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AI Phone dialer

Looking to get familiar with an ai phone dialer from an introductory point of view? Here's how you can get started easily.
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AI Auto Dialer

If you are not familiar with an ai auto dialer, we have a detaled guide on helping you to get started for increased outreach, better connectivity, and eventually more conversions.
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AI based CRM

An AI based CRM is the next gen blend of artificial intelligence and the latest tools to unlock your full sales potential. Getting started is not that hard. Here's what yuo need to know.
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AI Predictive Dialer

Confused about what an ai predictive dialer is and how it is different from the rest of the online sales call dialers? Here's a detailed guide to fill you in on all the details.
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Attention, Interest, Desire, Action

AIDA is a practical map of how people move from hearing about something to taking an action. Here's what experts have to say about the phenomenon.
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What Is Automated Outbound Calling? Definition, Benefits, and Examples

Automated outbound calling has become one of the most powerful tools for outbound sales teams that rely on cold calling as their daily lifeblood.
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AI-Driven Sales Intelligence: Definition, Tools, and Use Cases

AI-driven sales intelligence refers to the use of artificial intelligence and machine learning to collect, analyze, and interpret massive amounts of customer and market data, turning that data into actionable insights that guide sales strategies, outreach, and decision-making.
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Ai-powered Conversation Intelligence

AI-powered conversation intelligence refers to technology that listens to, records, and analyzes sales conversations in real time or after the fact.
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Buying Signal

Buying intent represents one of the most crucial yet misunderstood concepts in outbound sales. Here's what the experts recommend doing for a head start.
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Buying Intent

Buying intent represents the likelihood that a prospect will make a purchase decision in the near future.
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Bad Leads

When you’re running an outbound sales operation, your team’s time is one of your most valuable resources. And bad leads?
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B2B Prospecting Software

B2B prospecting software pave the way for securing more leads and long term business opportunities. Here's everything you need to know to get started.
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B2B Sales Tools

Haven't tried or used B2B sales tools before? Here's all the more reason to get started today. Read on...
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Buying Intent Signals in Sales

Every outbound sales team dreams of calling prospects who are actually ready to buy; not just “kind of interested,” but actively researching, comparing options, or frustrated with their current setup.
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Closing Techniques In Sales

Here's a detailed list of the brand new closing techniques in sales that you haven't heard of before. Convert like a pro in few easy steps.
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Call Classification

Call classification serves as a critical process for sales organizations to categorize different calls and then move accordingly in terms of priority. Here's how to get started the right way.
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Conversational IVR

Want to know everything about Conversational IVR as a sales manager from conversions and scalability perspective? Here's what you need to know.
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Call Monitoring Software

If it's your first time implementing a call monitoring software for your sales team in your outbound sales business, here's a detailed walkthrough of what needs to be done.
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Calibration Call

Calibration calls serve as a critical quality control mechanism for sales organizations, particularly those relying on cold and warm outreach.
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Call Position Statement

A Call Position Statement is the foundation of every successful cold or warm call. It’s the concise, compelling reason a prospect should keep listening.
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Call Churn Rate

Call churn rate is a metric that measures how many calls (or prospects) drop out of the sales pipeline before reaching a desired outcome
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Call Closing Ratio

Call closing ratio is one of the most telling metrics in outbound sales because it measures how many calls actually result in a desired outcome
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Closed Opportunites

As a sales professional or an SDR, you need to know about Closed Opportunities and how to leverage them for repeat business. Read on...
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CRM for Cold Calling

Are you tired of looking for the right CRM for cold calling platform to make things work and scale? Here's what you need to know to get started.
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Cold Calling Database

Cold calling has always been one of the trickiest parts of sales. Here's what the experts recommend doing to get started.
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Call for Proposal (CFP) in Sales Processes

In B2B sales, there’s a moment when the conversation shifts from casual discovery to formal evaluation; when a potential client decides to gather competing offers and asks vendors to present structured solutions. That moment is called the Call for Proposal, often abbreviated as CFP.
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Collaborative CRM for Teams

When teams work in silos, they end up duplicating efforts, missing follow-ups, and losing insights that could have turned into conversions. That’s where Collaborative CRM (Customer Relationship Management) systems come into play
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Challenger Sales Model Explained

Challenger Sales Model reshaped how modern salespeople think about their role in the buying process.
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Getting Started with Conversational AI In Sales - Beginners' Guide

Success now depends on making better conversations happen, and that’s where conversational AI is changing the game.
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Cycle of Sales Process

When you’re making cold calls, this cycle isn’t theoretical. It’s lived, every single day. It begins long before you ever dial a number, and it continues long after the deal is signed. Let’s walk through it as it actually happens on the sales floor.
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What is a Sales Leads Database? Benefits, Tools & Best Practices

Understanding the basics of sales leads databases is crucial for SDRs, AEs and all sorts of line managers in the outbound sales calling businesses. Here's how you can get started.
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Discovery Calls

Discovery calls are a large part of the sales conversion eco-system. Here's a deep down analysis for beginner level SDRs, AEs and BDRs out there.
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Direct Sales

Direct sales are personal, and at the same time, they're outbound to their core.
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Definition of Selling in Business

For outbound businesses, especially those whose teams live and breathe cold calls, selling isn’t just a department. It’s the daily heartbeat of growth.
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Effective Follow-Up Strategies – How to Keep Leads Engaged

Effective follow up strategies in sales businesses call for careful planning, wording and tactics to increase chances of conversions. Here's what the experts recommend doing from the get go.
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First Call Resolution

A first call resolution strategy intersects with different strategies and insider knowledge on the product/ service which a team is responsible for. Here's everything you need to know.
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Field Sales Rep

Field sales representatives blend traditional relationship selling with modern prospecting techniques, creating a hybrid approach that's both personal and scalable.
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How to Get Better at Cold Calling – Tips for More Effective Sales Calls

If you're looking for creative ways on how to get better at cold calling, we've got you covered with this insightful guide. Here's how you can get started.
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How to Overcome an Objection in Sales – Handling Buyer Resistance

Sales businesses are often busy figuring out how to overcome an objection in sales. Here's a detailed breakdown of the concept and the best practices to help you out.
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How to Calculate Close Rate – Formula for Measuring Sales Success

If you are still figuring out how to calculate close rate through a fool proof method for your business, we've got you covered with everything you need to know to get started.
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Handle time

Handle time (often called Average Handle Time or AHT) is the total amount of time a customer service rep spends on a single interaction from start to finish
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Hard Sell

As an SDR or account executive, are you employing all the latest Hard Sell techniques to get the most out of the conversion experience? Here's a detailed guide on getting started.
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Inside Sales Rep

Inside sales representatives have become the backbone of modern outbound sales organizations.
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LinkedIn InMail Best Practices: How to Write Messages That Get Replies

We have highlighted a couple of super useful LinkedIn InMail best practices for you to implement while you're looking to reach out to prospects for business connections, conversions and more.
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No Call No Show

A No Call No Show is a common scenario for cold callers who are often left in the dark on the next move. Here's what you can do to handle such situations.
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Net Promoter Score

Although a seemingly simple term: Net Promoter Score, coincides with different tactics and future-related strategies that you need to know in detail. Read on...
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What is Outbound Software? Features & Benefits for Sales Teams

What's the first thing that comes to your mind when we talk about an outbound calling software? If it's your first time hearing this, here's an in-depth scoop on everything you need to know.
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Outside Sales vs Inside Sales: Pros, Cons & Best Use Cases

Looking to find out useful information about outside sales vs inside sales from learning and implementation point of view? We've got you covered with these detailed insights.
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Sales Objections Handling Explained: Definition, Tips & Examples

Sales objections handling is all about turning the tide in favor of your business from conversions point of view. Here are some useful tips to help you get started.
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Objection and Pain Point

An objection is not a rejection. It’s a signal. And in outbound sales, especially when you’re making cold or warm calls to people who didn’t request your call in the first place
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Online Auto Dialer

Has your sales team used an online auto dialer to increase outreach and conversions to scale your business? Here's everything you need to know to get started.
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Outside Sales Rep

When people hear the term “Outside Sales Rep,” many instantly think of someone who’s constantly on the road, driving from one meeting to another, shaking hands, closing deals face to face.
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Prospecting vs Lead Generation: Which is Better for Sales Growth?

Curious to know in depth differences between prospecting vs lead generation? We've got you covered with everything you need to know as a sales individual from the get-go.
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Public Phone Number Directory: Free & Paid Options for Finding Contacts

Oftentimes, depending on your sales business demographics, it's important to know about public phone number directory and policies. Here's what you need to keep in mind going forward.
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Perfect Calls – What Makes a Sales Call Successful?

From outbound sales point of view, what defines "perfect calls" and how do you master them for max conversions? Here's our two bits about it. Read on...
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Power Dialer

Have you tried incorporating a power dialer to supercharge your sales outreach and prospect hunting? Here's everything you need to know to get started.
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Parallel Dialer software

Here's everything you need to know and understand why a parallel dialer software is needed to unlock your full sales potential.
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Parallel dialer vs Power dialer

Looking for an in-depth comparison of parallel dialer vs power dialer? Here's a quick guide to fill you in on everything you need to know.
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Real Estate Auto Dialer Software: Key Features & How to Choose the Right One

Trying to find out what a real estate auto dialer software is, or looking for the perfect tool for your business? We've covered multiple angles for you to get started in no time.
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Recording Phone Calls Without Consent: What You Need to Know

Are you having a hard time figuring out stuff about recording phone calls without permission as an outbound sales business? These detailed insights will help you to get started in the right direction.
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Real Time Guidance

A real time guidance system is a built in feature in an ai cold calling software that trains reps in live ongoing calls. Here's a detailed breakdown of everything you need to know as a business owner looking to buy such digital solutions.
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Sales Discovery Explained: Techniques to Qualify & Convert Leads

Here's a detailed rundown on sales discovery and whatever you need to know to get started, either as a sales business, an SDR or an AE. Read on...
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Sales Enablement KPIs: Key Metrics to Measure Sales Success

Sales enablement kpis are essential to know, especially if you are part of an outbound sales business that calls up prospects daily. Here's everything you need to know to get started today.
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Sales Engagement Software: How It Boosts Sales Team Performance

Sales engagement software are an uber important part of your overall sales strategies' execution and deployment phase. Here's everything to know about these digital tools.
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Top Sales Forecasting Techniques: Strategies for Data-Driven Sales Planning

Sales forecasting techniques are dime a dozen these days, but not all of them are worth it. Here's what you need to know, strictly as part of an outbound sales calling business environment.
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Sales Sequencing: What It Is & How to Build Effective Sequences

Looking to find out everything there is to know about sales sequencing from conversion and scalability point of view? Here are our 2 bits on how you can get started easily.
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What is SPIN Selling? Methodology, Questions & Examples

Looking to find out useful information and advanced-level tips about what is spin selling? We've got you covered with this insightful post on getting started.
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Stages of the Sales Cycle: Key Steps & Strategies for Success

Sales cycles come in multiple stages and aren't that simple to navigate through. We recommend going through this detailed write up on the stages of sales cycle to start the right way.
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SaaS Win Rate Benchmark – Measuring Success in SaaS Sales

What is SaaS win rate benchmark that defines that metric or level of success for your business? Here's everything you need to know about it in the long run. Read on...
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Sales Discovery

Sales deiscovery is the first step in any outreach campaign. However, SDRs are sometimes in the dark on their next move towards conversions. Here's a detailed breakdown of everything you need to know.
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Sales Triggers

Is your sales team trained on recognizing different sales triggers and acting on them? Here's a detailed guide on getting started.
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Soft Selling

Soft selling is a conversational, relationship-driven approach that prioritizes trust and value over pressure and persuasion.
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Smarketing

Smarketing is more than just a mash-up of the words sales and marketing. It’s more of a phenomenon that represents a working philosophy, a strategic alignment, and a daily operational rhythm
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Sales Pipeline Coverage

Sales Pipeline Coverage refers to the ratio between the total value of opportunities currently in your pipeline and your sales quota for a given period—usually monthly or quarterly.
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Sales Conversion Ratio

Sales Conversion Ratio measures how effectively a sales team is turning initial contacts into paying customers. It’s the proportion of leads that actually end up buying.
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Sales Conversion

Sales conversion, at its core, is the process of turning a prospect into a customer. That sounds straightforward on paper.
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SaaS Win Rate Benchmark

A SaaS win rate benchmark is the percentage of deals that end in a closed-won outcome during a defined period.
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SDR Dashboard

If you're struggling to understand the full length of your SDR dashboard features, here's a quick guide to get you started immediately.
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SPIN Selling: Everything You Need To Know

SPIN Selling is more than a sales technique. In other words, it’s a structured way of thinking during conversations.
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Solution Selling

Every cold call starts the same way: a stranger on one end, guarded and skeptical, wondering if they’re about to lose five minutes of their day.
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Sales Related Activities

Sales-related activities are the structured, strategic, and operational tasks that drive a business’s ability to attract prospects, nurture them through meaningful interactions, and convert them into paying customers.
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Sales Training Software

At its core, sales training software is a digital environment designed to help sales reps practice, improve, and measure their selling skills. But that definition can sound a bit too formal.
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Talk Time

If you've ever worked in customer service, sales, or any kind of outbound sales business operations, you've likely heard the term talk time. Here's how you can get started effectively.
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Total Addressable Market

Your Total Addressable Market is the entire demand for that product or service in the world. It’s the maximum revenue you could possibly generate if you had 100% of the market.
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Total Addressable Market Updated Guide

Every call, every voicemail, and every follow-up happens within a larger universe of potential customers. That universe has a name: Total Addressable Market (TAM).
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Upselling Opportunities: Definition, Examples & Best Practices

Understanding and recognizing upselling opportunities is important for SDRs, sales team leads, outbound sales calling business owners and more. Here's what we recommend doing to get started.
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Upselling - Everything You Need To Know

Upselling and cross selling go hand in hand when it comes to selling a little extra on top of your baseline product or service. Here's everything you need to know to get started.
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Virtual Sales Training

Virtual sales training is essential to ensuring optimal performance from sales teams in terms of outreach and conversions. Here's a detailed guide on getting started.
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Wrap Time

Are you well aware of your SDR teams' call wrap time and how to use it effectively for future sales and conversions? If not, here's a guide that details everything.
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What Is Parallel Dialing?

Parallel dialing enables multiple calls at the same time. But there's a lot that goes on behind the scenes. Here's what you need to know as a business owner.
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Account Executive (AE)

An Account Executive (AE) plays a pivotal role in the sales landscape of many organizations, particularly within business-to-business (B2B) environments. This position is crucial for driving revenue and fostering long-term client relationships.

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